"Is The New Stocking planking" new phenomenon Facebook!

Last week, you found the horsemanning , or the art of losing the ball merrily on social networks. Now that the planking has no secret for you, we will present this time " Is The New Stocking planking "or as the name implies: the" stocking ", another form of planking.

A simple idea that a hit

Often, advertising, newspapers, magazines and Internet sites (including ours!), Among others, use of image banks to find something to illustrate their articles or their advertisements. Among these inexhaustible sources of professional quality images include such GettyImages , Fotolia , Shutterstock and iStockphoto . The term "stocking" is used here to describe the art of reproducing the best photographic images of the banks and especially those iStockphoto. Of course there is no desire to harm these professional sites. The photographs generally come from amateurs and can not be used by image professionals who use the image banks. horsemanning With the stocking activity is the new fashion on social networks. The principle is simple and fun: you visit the site of one of these image banks, you select the photo you want (no need to buy it, just leave the site license) and you leave room for your creativity! Participants should try to recreate in their own way the image of their choice. Copy or crazy, it's your choice! The idea is simply to copy the images with the means at hand rather than buy them. It is agreed, it has no interest except to spend time entertaining friends or colleagues who rely on your creativity. Derision and sense of direction are the key words!

But where it comes from?

The American designers Jamie Graham and Dennis Van Huffel, based in Austin, Texas, had the idea of this concept when one day, after a vain search for the perfect image for one of their clients, they finally decided to create their own. Then they placed their picture next to the original found on the Internet and sent to colleagues projekt202 (a design agency in Austin), who immediately took the game immediately after, August 18, 2011, Jamie and Dennis launched the site " Stocking Is The New planking "to show their achievements in the world and open to the interests of users. Some of these parodies are extremely successful and very interesting. The participants, who generally lack a sense of humor, able to reproduce perfectly the universe static and artificial of these photographs as illustrations. All these phenomena are clearly brought photography to spread like wildfire on the Web. Planking, horsemanning, "Is the stocking new planking," ... It is clear that social networks encourage virality of these events fun and creative. To participate you, simply send your creations on the Tumblr site in accordance the conditions (leave the site on the brand image, place the original image on the left and select images whose cost is less than 5 credits). Do not forget to also send them the page Facebook NordNet (by sending the URL and the reference of the original image)!